Cynthia Barnes is recognized as one of the most influential Women in Sales leaders and professional development experts in the world. The former Top 1% saleswoman founded the National Association of (Read full bio)

Cynthia Barnes is recognized as one of the most influential Women in Sales leaders and professional development experts in the world. The former Top 1% saleswoman founded the National Association of Women Sales Professionals in 2016, the nation's only organization dedicated to helping women sales professionals reach the Top 1% and Dance on the Glass Ceiling™. Cynthia's insights and unique understanding of what it takes for women sales professionals to excel have made her a sought-after expert on women-centric sales training and coaching, having appeared in over 250 major media outlets around the nation – including appearances in the Wall Street Journal. She is recognized by Sales Hacker one of the 35 Most Influential Women in Sales. She also serves on the Board of Directors for the National Sales Network Detroit Chapter. Although her commitment to promoting Women in Sales takes her around the world, Cynthia is proud to call Metro Detroit home. (Close)

Session Topic: Beyond Lip Service: Attracting Women in Sales with Policies That (Really) Support Their Success

President and CEO David Bauders founded SPA in 1993 and its subsidiary, SPASIGMA, in 2015. SPA is the world's first company to provide an integrated, holistic profit-driving solution that integrates (Read full bio)

President and CEO David Bauders founded SPA in 1993 and its subsidiary, SPASIGMA, in 2015. SPA is the world's first company to provide an integrated, holistic profit-driving solution that integrates decision-support analytics and entertaining, high-performance virtual training. SPA helps market leaders' teams drive greater financial performance by providing the skills training and analytical tools to master the critical daily decisions that drive profitability and enterprise value: negotiation (sell-side and buy-side), profitability acumen and emotional intelligence. SPA's holistic approach helps clients sustainably create and capture higher economic value. SPA's typical client experiences increased profits equal to 2%–4% of affected sales in less than 90 days. (Close)

Session Topic: How to Achieve Frictionless Sales Enablement

Chris has been participating in software start-ups as a founder or at a very early stage for most of the past 30 years. His focus has consistently been on creating and taking to market simple (Read full bio)

Chris has been participating in software start-ups as a founder or at a very early stage for most of the past 30 years. His focus has consistently been on creating and taking to market simple products that can be used successfully the first time they are touched, without taking a course or reading a manual. His belief is that the most powerful part of any software system is the human being that we inappropriately call a "user", and that the value key in software is to let the computer do what it does well (go fast without getting bored) in order to free up human potential. (Close)

Session Topic: It's about Time – and Therefore Money!

Jillian Blackwell is currently a Microsoft Sales Executive working in the Department of Defense helping the Army and Navy with their digital transformation. She started her love for business and (Read full bio)

Jillian Blackwell is currently a Microsoft Sales Executive working in the Department of Defense helping the Army and Navy with their digital transformation. She started her love for business and entrepreneurship at the age 10 with her paper route in Detroit, MI. Now with over 20 plus years of professional sales, business development and marketing experience, Jillian has held various positions at some of the top Fortune 500 companies such as Xerox, AT&T and overseas with Saatchi & Saatchi advertising. Throughout her career, Jillian has demonstrated a deep passion for learning new skills and advising customers on innovative means of leveraging technology to address their needs, advance their business objectives and transform their business models. In addition to her current role, Jillian volunteers and serves as the Worldwide Chapter lead for Microsoft's largest Employee Resources Group, Blacks at Microsoft (BAM). She is the past president of NAWBO Excel a nonprofit affiliated with the National Association of Women Business Owners. She's a sought after speaker, coach and consultant. She is a mentor to many and founder of "Brilliant in Business Bootcamp" where she teaches women how to apply biblical principles and practical ammunition to help them battle their most difficult business and professional challenges. Jillian attended Wayne State University and University of Michigan-Dearborn. (Close)

Session Topic: Beyond Lip Service: Attracting Women in Sales with Policies That (Really) Support Their Success

Clients say Matt has an immediate and positive impact on the companies that engage him and the individuals who meet him – on professional and personal levels. Matt's background in new business (Read full bio)

Clients say Matt has an immediate and positive impact on the companies that engage him and the individuals who meet him – on professional and personal levels. Matt's background in new business sales, sales leadership, executive leadership, go-to-market strategy, coupled with his ability to 'lead from the front'—driving dramatic tactical results—makes him both a valued Advisor and Strategic Thinking Partner to Executives and a respected Coach and Mentor to Sales Leaders and Sales People. Clients who work with Matt say they dramatically accelerate their time-to-market, revenue, sales cycles and improve their win rates. Prior to founding his Practice (clients engage Matt on go-to-market strategy, C level prospecting & sales acceleration consulting, executive coaching, speaking, copywriting, coaching and mentoring), Matt spearheaded the growth of tech start-ups, professional services, consulting and multinational firms including Franklin Covey Sales Performance Practice, a Microsoft participated company, Nokia, a Chasm Group affiliate and Michael Page amongst others. Executive responsibilities included launching new concepts, sales and marketing strategy and execution, alliances, industry initiatives, regional roll outs, business planning and restructuring. Matt has had a wealth of international experience having lived and worked in the Gambia, Nepal, Bangladesh, Indonesia, Sweden, UK , Canada and the USA. Matt lives in Newmarket, Ontario, Canada with his young family. Matt has a B.A. Hons in International Development Studies from the University of Kent, Canterbury, United Kingdom. In his spare time, Matt enjoys the great Canadian outdoors with his wonderful wife and three children, personal development (Matthew is a Certified NLP Coach), squash, soccer, hiking/camping/fishing, pointing dog training, and cooking... particularly BBQ. (Close)

Session Topic: How to Get Appointments with C-level Executives...Fast

As President of both the Software and Services divisions at CareerBuilder, Mary Delaney oversees the strategy and growth of two of the company's fastest growing business units. With nearly two (Read full bio)

As President of both the Software and Services divisions at CareerBuilder, Mary Delaney oversees the strategy and growth of two of the company's fastest growing business units. With nearly two decades of experience with CareerBuilder, Mary has played a critical role in the company's transformation from a top job board to its current position as a leader in Talent Acquisition media, technology and services. Mary's dedication to building high growth, profitable organizations have contributed to CareerBuilder's success across the organization. Before her appointment to President of Software and Services in 2019, Mary was responsible for the acquisition and growth of our background screening business and global leadership of two other CareerBuilder companies, Luceo Solutions LLC, currently CareerBuilder's Applicant Tracking System, and Personified, now CareerBuilder Sourcing Solutions. Mary's passion has been, and always will be, building high growth sales organizations. In her previous role as CareerBuilder's Chief Sales Officer, Mary was charged with developing and leading the sales and corporate marketing strategies that played a crucial role in helping CareerBuilder dominate the online recruitment industry. Before joining CareerBuilder, Mary was Senior Vice President of Sales for InterCall Inc., a conference services provider, where she grew revenue from zero to $200 million. An employment expert, Mary has appeared on CNN, Headline News, FOX, and CBS National Radio, and has been quoted in the Harvard Business Review, among others. Mary earned her MBA from Northwestern University's Kellogg School of Management and her undergraduate degree in Marketing from Indiana University's Kelly's School of Business. She received the Stevie Award for Best Sales Executive and is a fellow at Leadership Greater Chicago. Mary is married with three children, two of whom have joined her in the sales field. (Close)

Session Topic: Sales Strategies That Work!

Sarah's life motto is "Make my life a story worth telling!" She has always been an avid adventure-driven person from living abroad in Italy and Barcelona to joining a fast growing start up! Sarah (Read full bio)

Sarah's life motto is "Make my life a story worth telling!" She has always been an avid adventure-driven person from living abroad in Italy and Barcelona to joining a fast growing start up! Sarah faces all life adventures with this same audacious spirit and loves helping those around her succeed – team members, clients, colleagues and partners. She does this by being inquisitive, listening, and leveraging data to help make informed business decisions. In Sarah's professional life she works for RingCentral advising senior commercial sales leadership on the strategic direction for sales to drive business results. This work includes implementing go-to-market strategy and facilitating cross functional alignment. Before RingCentral, Sarah ran enablement for the large enterprise team at Gartner and built inside sales teams for TrackMaven, Atlantic Media, and Vorsight. (Close)

Session Topic: Close the Performance Gap: Sales Coaching Strategies to Create a Team of Superstars

Gerhard Gschwandtner is the founder and CEO of Selling Power, a media company that produces the award-winning Selling Power magazine and Selling Power TV, a daily video interview series on (Read full bio)

Gerhard Gschwandtner is the founder and CEO of Selling Power, a media company that produces the award-winning Selling Power magazine and Selling Power TV, a daily video interview series on sales success. He developed and hosts the Sales 3.0 Conference, which helps sales leaders integrate sales technologies into their sales organizations to create improved sales effectiveness and greater customer value. Over the course of three decades, he has interviewed some of the most successful leaders and experts in sales, business, sports, entertainment, and politics, including Mary Kay Ash, Marc Benioff, Michael Dell, George Foreman, Larry Ellison, Richard Branson, Jay Leno, Meg Whitman, and many more. Gerhard has studied the lives of hundreds of peak performers and worked with world-leading coaches and psychologists to create the unique, new Peak Performance Mindset training program. He is the author of 17 books on the subject of sales, management, and motivation and received the Sales & Marketing Executives International, Inc. 2010 Ambassador of Free Enterprise Award. Follow him on Twitter at @gerhard20. (Close)

Session Topic: How to Succeed with Sales 3.0

Session Topic: How to Achieve Frictionless Sales Enablement

Session Topic: From Strategy to Execution: An Inside Look at Successful Sales Operations and Sales Enablement

Session Topic: Creating a Level Four Mindset for Winning in Sales

Session Topic: Efficiency + Effectiveness = Frictionless Selling

Amanda Hammett was hired out of college as one of the youngest Technical Recruiters for a Fortune 50. After leaving, she launched two separate multi-million dollar companies and, prior to her 26th (Read full bio)

Amanda Hammett was hired out of college as one of the youngest Technical Recruiters for a Fortune 50. After leaving, she launched two separate multi-million dollar companies and, prior to her 26th birthday, led these companies to a large client base across 85 of the world's 196 countries. Over the course of 5 years, millennials nicknamed Amanda the "Millennial Translator" as she barn-stormed the US (800 keynote speeches for 500 organizations across 25 states) and spoke to more than 1,00,000 millennials. Hammett's ability to grasp and articulate the millennial's state of mind not only to millennials themselves, but to corporate executives from other generations, continues to drive demand for consulting, workshops and speeches throughout the world.Currently, Amanda and her team are working with corporate leaders of Fortune 500s as well as privately held conglomerates as they look to retain and develop the next generation of talent that will take their organization to the new levels of innovation and profitability. (Close)

Session Topic: Millennials: What You Don't Know Is Tanking Your Bottom Line

Alice Heiman will be our emcee and chief networking officer for Sales 3.0 in Chicago. Alice has been helping companies increase sales since 1994. Formerly with Miller Heiman, Inc. Alice started her (Read full bio)

Alice Heiman will be our emcee and chief networking officer for Sales 3.0 in Chicago. Alice has been helping companies increase sales since 1994. Formerly with Miller Heiman, Inc. Alice started her own company in 1997. As creator of the BizTalk Blender®, networking is one of her great passions and talents, and it's one of the easiest and most effective ways she's found for salespeople and small business owners to increase sales. Her focus on enabling anyone to network effectively led her to create Connecting Your Way to New Business, a well-received training program to guide business professionals through the strategies and nuances needed to network for new prospects and sales. Alice began developing her sales expertise at Miller Heiman, Inc. where she was responsible for training, coaching, and program quality. She was named 2004 Saleswoman of the Year by Professional Saleswomen of Nevada, 2009 Marketer of the Year by the Reno-Tahoe AMA and has been featured in Selling Power Magazine and Entrepreneurs Startups Magazine. Alice is, quite simply, a great instigator of business relationships. (Close)

Kevin Higgins is the CEO of DoubleDigit Sales and the author of Engage Me, a best-selling book on Sales Management. Kevin takes pride in his great team and the sales performance (Read full bio)

Kevin Higgins is the CEO of DoubleDigit Sales and the author of Engage Me, a best-selling book on Sales Management. Kevin takes pride in his great team and the sales performance improvements they help to make in their clients' organizations. As a business leader with a passion for learning, Kevin enjoys helping people reach their potential. (Close)

Session Topic: How to Build Your World-class Sales Culture

Ron Karr's methodology, the Velocity Mindset™, provides sales teams with modern approaches on how to capitalize on more opportunities and walk away with more deals in less time. For (Read full bio)

Ron Karr's methodology, the Velocity Mindset™, provides sales teams with modern approaches on how to capitalize on more opportunities and walk away with more deals in less time. For 36+ years, Ron Karr has excelled at sales and leadership positions, for which he is recognized as the leading "Sales Success Expert" and has appeared as a guest on national TV including FOX , Bloomberg, C-Suite Newtork and others. He is an in-Demand Global Keynote Speaker, and Highly Acclaimed Author of Lead, Sell, or Get Out of the Way. For his extensive client list of leading organizations, he has helped clients including: AGFA, YPO, Hertz, UPS, United Natural Foods, and Marriott Hotelsproduce over a billion dollars in incremental revenues. When you seek solutions to remove barriers, position your products/services more powerfully and achieve bigger results in less time, Ron Karr will enthusiastically motivate and train your organization to achieve and exceed sales goals. As a child who overcame the daunting challenge of a speech impediment, Ron has made it his life's mission to empower employees, executives and entrepreneurs all over the world and transform their lives by removing life limiting belief systems. Prepare to be inspired and reshape your mindset with velocity. (Close)

Session Topic: Building a High Performance Sales Team With The Velocity Mindset™?

Kraig Kleeman is recognized as the world's leading expert on sales process, sales transformation, and professional motivation. He's consulted with more than 150 companies and his proprietary sales (Read full bio)

Kraig Kleeman is recognized as the world's leading expert on sales process, sales transformation, and professional motivation. He's consulted with more than 150 companies and his proprietary sales methodology, The Must-React System, has resulted in 250,000+ meetings won with senior executives. Kraig was founder and CEO of Express Direct, a technology company that sold digital pre-press solutions for high-end graphics designers. Kraig and his management team grew the company from $0 – $30 million in annual revenue in less than four years. During that rapid growth period, Kraig had responsibility for 30 professional sellers who had a $1 million annual quota and completed more than 1 million customer-facing sales presentations, collectively, under his care. It was during this critical time of need to validate the plan and exceed corporate growth expectations that Kraig developed The Must-React System, the world's most predictable and efficient selling methodology. (Close)

Session Topic: Achieve Prospecting Dominance through Selling's New Triple Threat

Dr. Mallin is a Professor of Marketing and Sales and The Faculty Director for EMSL/MBA/EMBA programs at The Edward H. Schmidt School of Professional Sales at The University of Toledo's College of (Read full bio)

Dr. Mallin is a Professor of Marketing and Sales and The Faculty Director for EMSL/MBA/EMBA programs at The Edward H. Schmidt School of Professional Sales at The University of Toledo's College of Business & Innovation. He holds a Ph.D. in Marketing from Kent State University, an MBA from The University of Dayton, and a BS in Computer & Information Sciences from The Ohio State University. Prior to joining the University of Toledo, Dr. Mallin's industry experience included positions as Sales Director, Sales Manager, Account Executive, and Marketing Manager for the AT&T Corp. As a University Professor, Dr. Mallin teaches and researches in the area of sales and sales leadership. His research interests include studying the salesperson – sales manager relationship which includes salesforce leadership, sales motivation, and sales performance issues. His research has appeared in the Journal of Personal Selling & Sales Management, Journal of Business and Industrial Marketing, Industrial Marketing Management, Journal of Marketing Theory and Practice, Journal of Business to Business Marketing, Journal of Selling, Journal of Product & Brand Management, Journal of Marketing Channels, International Journal of Electronic Commerce, Journal of Marketing Education, Marketing Management Journal, Developing & Learning in Organizations, and American Marketing Association Educators Conference Proceedings, to mention a few. He serves on editorial review boards of several of the aforementioned journals and is an active member of the American Marketing Association, the Sales Management Association, and National Conference in Sales Management. He is the recipient of faculty teaching and research awards at The University of Toledo and for outstanding teaching as a doctoral fellow at Kent State University. (Close)

Session Topic: Fire in the Belly: Strategies to Motivate and Coach Your Sales Force

Michael McEuen is a seasoned marketing executive with 10+ years of experience growing revenue at Fortune 500 to seed stage B2B companies. He specializes in leading go-to-market strategy & (Read full bio)

Michael McEuen is a seasoned marketing executive with 10+ years of experience growing revenue at Fortune 500 to seed stage B2B companies. He specializes in leading go-to-market strategy & process for SaaS products across Sales, Marketing, and Customer Success teams––aligning all parities to hit aggressive revenue targets. (Close)

Session Topic: The Right Amount of Sales Automation

Krista Moore founded K.Coaching, Inc. in 2003, a sales leadership coaching, consulting, and training organization. She is a sought-after Motivational Speaker, Author, Executive Coach, and host of (Read full bio)

Krista Moore founded K.Coaching, Inc. in 2003, a sales leadership coaching, consulting, and training organization. She is a sought-after Motivational Speaker, Author, Executive Coach, and host of The Krista Moore Talk Show. Krista combines her real-life business experiences leading sales for multimillion-dollar startups and Fortune 500 companies, to now inspiring sales leaders throughout the world to achieve outstanding success. In 2016, she and her team launched The Sales Vault™, an online digital learning system utilized by thousands of sales professionals to enhance their sales strategies, training, and leadership development. Her new book Race to Amazing: Your Fast Track to Sales Leadership, has been recognized by Hubspot and Top Sales World Magazine as a top sales book for 2018, and a must read for all Sales Managers. (Close)

Session Topic: Beyond Lip Service: Attracting Women in Sales with Policies That (Really) Support Their Success

Darryl Praill, Chief Marketing Officer of VanillaSoft, is a high-tech marketing executive with over 25 years' experience spanning startups, re-starts, consolidations, acquisitions, divestments and (Read full bio)

Darryl Praill, Chief Marketing Officer of VanillaSoft, is a high-tech marketing executive with over 25 years' experience spanning startups, re-starts, consolidations, acquisitions, divestments and IPO's. He has been widely quoted in the media including television, press, and trade publications. He is a guest lecturer, public speaker, and radio personality and has been featured in numerous podcasts, case studies, and best-selling books. Praill is a former recipient of the coveted Forty Under 40 Award, and has held senior executive roles in leading companies including Sybase (now SAP), Cognos (now IBM), webPLAN (now Kinaxis), and CML Emergency Services (now AIRBUS). He has raised over $75 million in venture funding across multiple organizations and consulted with world-class corporations including Salesforce, SAP, and Nielsen. He is a Computer Science graduate from Sheridan College. (Close)

Session Topic: Efficiency + Effectiveness = Frictionless Selling

As Vice President of Strategic Accounts & Initiatives, Greg Preuer helps SPA's clients to profitably grow their sales and margins simultaneously, drawing on his deep experience and focus on six (Read full bio)

As Vice President of Strategic Accounts & Initiatives, Greg Preuer helps SPA's clients to profitably grow their sales and margins simultaneously, drawing on his deep experience and focus on six sigma process improvement, change management, team leadership and development, and metrics. Before joining SPA, Greg worked 25 years at Eaton's Cooper Lighting business and General Electric. At Eaton, Greg was recruited to develop and lead their pricing organization. During his tenure with GE he held numerous positions in Lighting and Commercial Finance. Greg held various positions of increasing responsibility including national sales manager, master black belt, pricing leader and marketing manager. Greg holds an MBA degree in Finance from St. Louis University and a BA in Business Administration from Baldwin Wallace College. (Close)

Mark brings an exceptional background of over 30 years of sales & marketing successes with manufacturers & distributors to SPA, SPASIGMA. Recently, Mark has had senior sales, marketing & (Read full bio)

Mark brings an exceptional background of over 30 years of sales & marketing successes with manufacturers & distributors to SPA, SPASIGMA. Recently, Mark has had senior sales, marketing & training development positions across a wide array of businesses, including Timken, Mobility Works, Gardner Denver, Pragmatic Marketing, Frito-Lay, & many other industry leaders. With a long history of building, training, coaching, & managing sales teams the National Association of Sales & Marketing's recognized his contributions with The Business Excellence Award, & he was recently recognized as one of the Top 50 for his expertise implementing Sales Enablement. Mark is also an Author of the book: Branding Backwards, keynote speaker, trainer & thought leader on LinkedIn & his strategic business development blog. A graduate of the Executive MBA program at Kent State University & recently completed a management-development program with Harvard Business School, Mark has a passion for continuous personal improvement. (Close)

Session Topic: Remove Sales Friction and Grow the Bottom Line

Jeff Seeley is Chief Executive Officer of Carew International, a leading sales training and leadership development provider. Prior to becoming CEO in 2001, Jeff had been affiliated with the Carew (Read full bio)

Jeff Seeley is Chief Executive Officer of Carew International, a leading sales training and leadership development provider. Prior to becoming CEO in 2001, Jeff had been affiliated with the Carew organization for over 20 years as a customer, board member and executive team member. Seeley came to Carew International from Hillenbrand Industries (NYSE – HI), a Fortune 1000 Company, where he served as Senior Executive Vice President in charge of sales, marketing and corporate development for a $1.4 billion segment. Throughout his 13-year tenure at Hillenbrand, Jeff also held executive leadership positions in strategic planning, mergers and acquisitions, international business and operations. Today Seeley enjoys a leadership role in the training industry and business community. He is a frequent keynote speaker at industry events, national corporate sales meetings and professional conferences, as well as a widely published author of articles and white papers. Under his leadership, the Carew organization has been consistently named among the best sales training companies by Selling Power Magazine. Seeley is a graduate of Central Michigan University, where Carew International helped establish the nationally recognized CMU Professional Sales Institute. (Close)

Session Topic: Make Every Minute Count: Diminished Customer Interface Requires Highest Level of Sales Performance

Gregory A. Smith is Vice President of Strategic Accounts and Partnerships at Strategic Pricing Associates. Greg has over thirty years in Electrical Distribution, either as an owner or as a top (Read full bio)

Gregory A. Smith is Vice President of Strategic Accounts and Partnerships at Strategic Pricing Associates. Greg has over thirty years in Electrical Distribution, either as an owner or as a top executive. With responsibility for marketing programs, brand management, corporate sponsorships, pricing, vendor relations, volume rebates, E-commerce as well as creating an acquisition growth strategy. Prior to Joining Granite City Electric Supply, he started his own Electrical Distribution business that ran successfully for seventeen years. Greg also started-up three additional independent companies during that same time frame. Prior to that ran an Electrical contracting business for nine years. Greg has a successful track record of starting and expanding businesses, and is skilled at financial management, including analysis, P&L, trends, projections, budgets and new business ventures (both acquisition and organic expansion). Greg has participated in an array of articles over the years pertaining to the electrical industry, especially around the subject of e-commerce, data analytics, and optimized pricing and the impact to margins. Greg sits on IMARK's committee and holds a position on NAED Eastern Regional council, and the NAED Board of Directors for several years. Greg is past chairman of the board of directors of South Western Vermont Medical, Chamber of Commerce, and Bennington Rotary Club. He has also done volunteer work for the United Way, and he actively participated by traveling to Haiti after the devastating earthquake to help build the Be Like Brit orphanage in Haiti. A wonderful place for children to grow, learn and thrive. www.belikebrit.org. Greg currently lives in Marshfield, MA. In his free time, Greg likes to ski, scuba, and ride motorcycles. (Close)

Session Topic: Your Prospects Have the Right to Object

Parth Thaker is a senior sales leader with a proven track record of driving revenue growth and profitability at multinational companies like Glassdoor, LinkedIn, and Indeed. He possesses an (Read full bio)

Parth Thaker is a senior sales leader with a proven track record of driving revenue growth and profitability at multinational companies like Glassdoor, LinkedIn, and Indeed. He possesses an obsessive focus on cultivating long-term client relationships and providing “in-the-trenches” mentorship. Specializing in working cross-functionally to motivate, collaborate, and bridge gaps between product development, operations, and marketing departments to impact overall year-over-year sales success. (Close)

Session Topic: The Right Amount of Sales Automation

When you meet Sheevaun you'll quickly realize that Sales Enablement and productivity is her passion. She knows sales – from a bag carrying seller to a global presales leader — and now (Read full bio)

When you meet Sheevaun you'll quickly realize that Sales Enablement and productivity is her passion. She knows sales – from a bag carrying seller to a global presales leader — and now as a Sales Enablement and Productivity leader she provides sellers what they need to be winners and help their customers buy from them. She builds sales enablement programs from the ground up based on her commitment to arming her organization's sales force with access to the insights, experts, and data that will ultimately increase productivity and revenue. During her career working with global enterprise sales teams and domestic start-ups, she has learned that sales performance is dictated not only by innate talent but also by training, coaching, tailored messaging, and challenging the customer's vision of their future. She is multi-lingual; she speaks the language of engineers, marketers, product, sales and executives. Today, Sheevaun is Head of Global Sales Enablement at RingCentral. She is a Founder and member of the Board of Advisors for the Sales Enablement Society. (Close)

Session Topic: Close the Performance Gap: Sales Coaching Strategies to Create a Team of Superstars

Nick Tzitzon leads SAP's 2,000 marketing, communications and CSR professionals in shaping the world's 21st most valuable brand. Reporting directly to SAP CEO Bill McDermott, Nick is senior advisor (Read full bio)

Nick Tzitzon leads SAP's 2,000 marketing, communications and CSR professionals in shaping the world's 21st most valuable brand. Reporting directly to SAP CEO Bill McDermott, Nick is senior advisor to the SAP management committee on a full range of business topics. He leads initiatives pertaining to corporate strategy, portfolio, investor relations and business development. Before joining SAP, Nick was senior vice president and chief operating officer at Bronner, a boutique management consultancy focused on helping public sector agencies to run better. He served as chief of staff in the Justice Department's Office of Justice Programs, a U.S. federal agency with 1,000 employees charged with distributing $3 billion per year in grant funding to enhance public safety. He also served under U.S. Health and Human Services Secretary Tommy G. Thompson as deputy director of state and local public relations. Prior to his federal service, Nick served in numerous capacities in Massachusetts state government, most recently as director of gubernatorial appointments for then-Governor Mitt Romney. He also served in the administration of former Governor and U.S. Ambassador to Canada Paul Cellucci. Nick is a former adjunct faculty member of DePaul University's Public Relations and Advertising program and a frequent on-air contributor to major broadcast outlets including XM/Sirius Satellite Radio, WGN and WLS in Chicago. With a long history of civic involvement, Nick is an active supporter of the Alzheimer's Association and is a member of the American Hellenic Educational Progressive Association (AHEPA). He received his Bachelor's degree in government from Suffolk University in Boston. (Close)

Session Topic: Experience is Everything

Russ leads Sales Enablement for Merrill Corporation, a global SaaS and Service provider helping companies to accelerate their M&A cycles. Russ and his team provide leadership and guidance across the (Read full bio)

Russ leads Sales Enablement for Merrill Corporation, a global SaaS and Service provider helping companies to accelerate their M&A cycles. Russ and his team provide leadership and guidance across the sales organization and collaborate on sales' behalf within key functional areas of Merrill, including product, marketing, finance and service, to align and achieve the company's strategic and financial objectives. With more than 18 years of direct contributor sales experience, in addition to his time spent in enablement and leadership roles, Russ brings a distinct and tested perspective to driving program output to assist sellers and leaders in executing and exceeding their respective targets. He believes the keys to success are the relationships built working hand in hand with front line sales – ensuring they are equipped with the data, tools and processes necessary to help drive field execution with their teams through coaching, mentoring, and strategic planning. Russ views Sales Enablement as a team sport with each of the players and supporting functional groups working together to provide the best products, services, and buying experience possible for their customers. Prior to joining Merrill in 2016, Russ held positions with enterprise software and software deployment leaders including Apprio/WiPro, Workday, Ultimate Software and ADP. He holds a degree in Marketing and Business Administration from Bryant University, RI and is a recent graduate of the Peak Performance Mindset® System, an innovative model that focuses on elevating performance through positive thinking and channeling your inner CEO. Russ resides in a suburb of Pittsburgh, PA and is proud to be a "dance dad" to a teenage daughter with dreams of making it to Broadway. (Close)

Session Topic: From Strategy to Execution: An Inside Look at Successful Sales Operations and Sales Enablement

Craig Wortmann is a Clinical Professor of Entrepreneurship at Northwestern University's Kellogg School of Management and the Founder of the new Kellogg Sales Institute. Craig designed, developed and (Read full bio)

Craig Wortmann is a Clinical Professor of Entrepreneurship at Northwestern University's Kellogg School of Management and the Founder of the new Kellogg Sales Institute. Craig designed, developed and teaches the award-winning course called "Entrepreneurial Selling," ranked by Inc. Magazine as one of the "Top Ten" courses in the country. Craig also won the Faculty Excellence Award, given to the professor who has had the most positive impact on the students. Craig is also the author of What's Your Story?, a book that looks at how leaders and sales professionals use stories to connect, engage and inspire. In May 2018, Craig launched The Art of Sales: Mastering the Selling Process, a four-part Massive Open Online Course (MOOC) Specialization with Coursera. The purpose of the online MOOC is to become as efficient and effective at selling as possible. In addition, he serves as a Venture Partner at Pritzker Group Venture Capital where he helps grow the sales engines of its portfolio companies. Over the last twenty-five years, Craig has developed a set of sales and leadership tools critical to delivering results. This became the cornerstone of his company Sales Engine Inc. By teaching and coaching leaders on how to build a 'high-performance engine,' Sales Engine has put companies large and small, global and local, on the path to tremendous and measurable growth. (Close)

Session Topic: How to Build Your World-class Sales Culture

Adam Zais, VP Sales North America at Refract, is still building a career in sales that stretches back 38 years. He has had a hand in creating and building seven software companies to successful exit (Read full bio)

Adam Zais, VP Sales North America at Refract, is still building a career in sales that stretches back 38 years. He has had a hand in creating and building seven software companies to successful exit or strong ongoing growth, including Powersoft (acquired by Sybase), Atria (now IBM), and WISTIA. His experience has honed his skills in sales leadership, business growth and development, product creation, and sales coaching. Zais also serves as a Mentor and Advisor in the NSSI program at Kansas State University. (Close)

Session Topic: Efficiency + Effectiveness = Frictionless Selling