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Amy McClain

Head of Revenue Enablement, Affirm
About
Amy McClain is Head of Revenue Enablement at Affirm and a GTM advisor who builds and scales Enablement functions, develops revenue leaders, and translates business strategy into field execution. Previously, she built Calendly's Enablement function from the ground up and led Global Enablement at The Knot Worldwide. Through her advisory work and cohorts with Sales Assembly, Amy helps leaders strengthen organizational design, prioritize investments, and connect Enablement to measurable business outcomes. She brings practical lessons from leading teams through growth and change.
Session
PANEL PANELIST
Day 1 · Wednesday, December 2, 2026
3:10 pm - 3:40 pm ET
Taming the Chaos as AI Moves into Sales
AI is speeding up the clock on every revenue team. Reps use their own tools, content multiplies faster than anyone can govern it, and sellers face more noise than ever. AI doesn't replace your maturity. It amplifies it. In this panel, Noah Koff will facilitate enablement leaders from Stripe, Affirm, and GRW.ai to share what's working on their teams: keeping humans in the loop, governing what reaches the field, and measuring real behavior change, not activity. You'll leave with practical guardrails and first steps to tame the chaos, so your team wins with AI instead of drowning in it.
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