Michael Eaton is a seasoned sales executive, entrepreneur, and innovator with more than three decades of experience leading national sales organizations and scaling startups into thriving enterprises. As the founder of Read full bio
Michael Eaton is a seasoned sales executive, entrepreneur, and innovator with more than three decades of experience leading national sales organizations and scaling startups into thriving enterprises. As the founder of Virtual Instinct, Michael has reimagined sales training through
Virtual Sales Practice (VSP) immersive, experiential learning sessions where professional actors play customer personas, enabling sales teams to rehearse, refine, and strengthen their conversations. He also leads Improv for Sales programs, drawing on his 13+ years of improv and on-camera acting training to bring lessons into the sales arena, developing agility, confidence, and emotional intelligence in professionals. Previously, Michael served as Vice President of Sales at ERISAPros, where he built lasting partnerships with many of the nation's largest insurance brokers. Previously, he served as President of PowerTrade, where he helped transform the startup into a recognized industry leader. His career achievements include top-performer awards at Nextel and Intellivoice, as well as a 10-Year Growth & Leadership Award at ERISAPros. Michael is known for his ability to combine entrepreneurial thinking with a team-player attitude, excelling in strategic planning, leadership development, and building high-performing teams. His work continues to help organizations improve win rates, customer experience, and long-term growth through the power of practice. Topics of Expertise:
- Virtual Sales Practice & AI-assisted enablement
- Sales leadership & startup growth
- Improv and acting as tools for communication, influence, and presence
- Building resilient, high-performing teams
Close
