About
Preet Raj is the founder and CEO of Sellible, an AI sales enablement platform that cuts ramp time by over 65%. Reps practice voice conversations against realistic AI buyers and get instant coaching. He's an engineer turned seller who has scaled complex enterprise sales at venture-backed startups, previously led predictive AI systems at Goldman Sachs and JPMorgan, and was Head of Engineering at FX HedgePool, acquired by LMAX Group.
Session
KEYNOTE
SPEAKER
Day 1 · Wednesday, September 2, 2026
10:10 am - 10:30 am ET
Unlocking Mid-Funnel: Making Every Rep Perform Like Your Top 10% With AI
Getting in front of a buyer in 2026 is harder than it has ever been. The noise is relentless, and every meeting a rep gets is expensive. When you finally get a buyer in front of a seller, you do not want to lose them over something that could have been solved beforehand. Enterprise buyers still buy on trust more than anything else. Preet Raj examines what it takes to make every rep perform like your top 10% and build trust with buyers: how voice-based AI simulation lets reps rehearse against buyers built from your actual ICP, what gets measured, and where this fits alongside the enablement programs you already run. Includes a live demonstration of an AI buyer and results from enterprise deployments in medical device and financial services organizations. Attendees will leave with a practical view of where rep readiness breaks down in the mid-funnel, and what it takes to fix it.
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