As a sales leader, you want your salespeople to achieve peak performance. That\u2019s why you invest time in sales coaching and sales training. <\/p>\n\n\n\n
U.S. companies spend 200 percent more on sales technology than on sales training. The State of Sales <\/em>report by Inside Sales lists the annual spend per salesperson on technology as $4,581. The State of Sales Training <\/em>report <\/em>by ATD Research found that the average company spends $2,326 per salesperson on sales training per year. <\/p>\n\n\n\n Here\u2019s the problem. The amount spent on training to remove mental baggage is less than $100 per salesperson<\/em> per year \u2013 yet freeing a sales rep from mental baggage yields so much in return. <\/p>\n\n\n\n I explain this by comparing your mindset to how computers function. <\/p>\n\n\n\n 1) Think of your mindset as a computer operating system. <\/strong>It runs in the background and executes commands automatically. It\u2019s been programmed over a long period of time. It doesn\u2019t always get updated. (Some people\u2019s mindsets still run on the equivalent of DOS.) <\/p>\n\n\n\n 2) Think of your beliefs as software programs. <\/strong>To perform special tasks, computers use software programs like Microsoft Word, PowerPoint, or Keynote. Your mindset runs many different programs that have been coded into your belief system. For example, your beliefs about health and fitness will impact your diet and your decisions on how often you exercise. <\/p>\n\n\n\n 3) Think of negative thoughts as malware or viruses.<\/strong> Computers are networked and thus vulnerable to malware. Your mind can easily be persuaded to interpret a negative comment about you as a true statement of your self-worth, which can quickly translate into self-doubt or self-sabotaging behaviors. For example, self-doubt is a false belief that operates like malware. You were not born with self-doubt. Chances are that, at some point in the past, you allowed other people\u2019s doubts to take residence in your mind. And, with your unconscious consent, you let them sabotage your success and diminish your potential. <\/p>\n\n\n\n I began my career as a sales trainer and worked in that field for many years before founding the magazine, Selling Power<\/em>, followed by the Website SellingPower.com, and then the Sales 3.0 Conference<\/a> \u2013 all of which are still helping sales managers get better results. So I know selling from the perspective of training, managing, technology, and, yes, the actual business of selling. <\/p>\n\n\n\n You see, I sell every day. So I know even a small edge is valuable for increasing productivity and bringing in more revenue. <\/p>\n\n\n\n That\u2019s why I created the Peak Performance Mindset\u00ae program \u2013 to provide any sales team an edge to improve performance and get better results. <\/p>\n\n\n\n People with a happy mindset lead more productive and more inspiring lives. The latest research shows that: <\/p>\n\n\n\n The 2018 Salesforce State of Sales<\/em> report<\/a> shows that sales teams feel greater pressure than ever to understand their sales prospects better, interact with them personally to close deals, and create happy customers who will come back with repeat business. <\/p>\n\n\n\n That brings up some key questions that all sales leaders need to consider. How can salespeople understand their prospects better when their minds are not fully present while interacting with them? And how can salespeople make their customers feel more comfortable and happier, when they can barely manage their own stress and constantly worry about making their sales quota? <\/p>\n\n\n\n Want to learn more about peak performance mindset for sales? Ask me about our next <\/em>Peak Performance Mindset retreat<\/em><\/a> for sales leaders in Orlando this March. <\/em><\/p>\n\n\n\n Gerhard Gschwandtner is founder of <\/em>Selling Power magazine<\/a>, which is a media sponsor of the Sales 3.0 Conference. He also leads <\/em>VIP Peak Performance Mindset<\/em><\/a> retreats for sales leaders. <\/em> Here’s why it pays for sales leaders to invest in mindset sales training for salespeople. <\/p>\n","protected":false},"author":1,"featured_media":241,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[19],"tags":[],"_links":{"self":[{"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/posts\/240"}],"collection":[{"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/comments?post=240"}],"version-history":[{"count":4,"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/posts\/240\/revisions"}],"predecessor-version":[{"id":795,"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/posts\/240\/revisions\/795"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/media\/241"}],"wp:attachment":[{"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/media?parent=240"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/categories?post=240"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sales30conf.com\/blog\/wp-json\/wp\/v2\/tags?post=240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Why Is Mindset Training Important for Salespeople? <\/strong><\/h2>\n\n\n\n
How Mindset Training Compares to Sales Training <\/strong><\/h2>\n\n\n\n
Why Peak Performance Mindset Works for Sales <\/strong><\/h2>\n\n\n\n
![\"Headshot](\"https:\/\/www.sales30conf.com\/blog\/wp-content\/uploads\/2019\/12\/GerhardGschwandtner.png\" "\\"Gerhard_Gschwandtner_Headshot\\"\/")
<\/figure><\/div>\n\n\n\n
<\/p>\n","protected":false},"excerpt":{"rendered":"